Tuesday, July 31, 2007

Music from indie labels to be sold via cell phones

EMusic, the nation's second-largest online music seller after Apple's iTunes, plans to announce on Tuesday a deal with AT&T that will allow people to buy songs from independent labels through their cell phones, without the need to go through a personal computer.

Several services, including those run by Sprint and Verizon Wireless, let people buy songs directly over the air. But they focus on songs by mainstream performers like Prince, who has a deal with Verizon. EMusic sells music only from independent labels, a category that these days includes the new album from Paul McCartney as well as obscure punk bands. The arrangement with AT&T Mobile Music will make those songs available just as easily as the more conventional ones.

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